Brand Assets & Partner Badges
Official London Gold Exchange logos, badges and brand guidance. If you're a partner dealer, journalist or publisher referencing our gold prices, calculators or dealer directory, everything you need to credit us is on this page.
Logo Downloads
Primary Logo (SVG)
The full horizontal lockup. Best for most uses — scales to any size without quality loss.
Stacked Logo (SVG)
Shield above the wordmark. For square placements and social profiles.
Shield Mark (SVG)
The hallmark shield on its own. For avatars, favicons and tight spaces.

Logo for Dark Backgrounds (PNG)
Horizontal lockup with a cream wordmark for dark surfaces.
Brand Colours
Gold
#d97706
Primary brand and interactive accents
Deep Gold
#b45309
Gradient depth, hover states
Charcoal
#292524
Wordmark and headings
Cream
#fafaf9
Backgrounds
Typography: headings are set in Playfair Display; body text in Inter.
HTML Code Snippets
Copy and paste these snippets directly into your website. They include proper alt text and the correct dimensions.
SVG Logo Link (Recommended)
<a href="https://londongoldexchange.co.uk">
<img src="https://londongoldexchange.co.uk/images/lge-logo.svg"
alt="London Gold Exchange - UK Gold Prices, Calculator & Trusted Dealers"
width="200"
height="72">
</a>Small Badge (300px)
<a href="https://londongoldexchange.co.uk">
<img src="https://londongoldexchange.co.uk/images/lge-badge-300.png"
alt="London Gold Exchange"
width="300"
height="131">
</a>Text Link (Simplest)
<a href="https://londongoldexchange.co.uk">
London Gold Exchange - UK Gold Prices, Calculator & Trusted Dealers
</a>Citing Our Data
Gold price data: <a href="https://londongoldexchange.co.uk/gold-prices-uk">
London Gold Exchange
</a>Citing Our Data
Journalists and publishers are welcome to reference our live UK gold prices, carat price tables and dealer statistics. We ask only that you credit “London Gold Exchange” with a clickable link to the page you used — for example our gold prices page or the gold calculator.
- ✓Prices update daily from wholesale market data
- ✓Screenshots of our charts and calculators may be used with credit
- ✓For bespoke statistics or comment, email contact@londongoldexchange.co.uk
Usage Guidelines
Do
- Link the logo to https://londongoldexchange.co.uk
- Keep clear space around the shield (at least the width of the L)
- Use the dark-background version on dark surfaces
- Use the shield mark alone when space is tight
Don't
- Recolour, stretch or rotate the logo
- Add effects (shadows, outlines, gradients)
- Place the standard logo on dark or busy backgrounds
- Imply endorsement of products we haven't reviewed
Partner dealers: your listing stays live regardless of whether you link back.
Questions?
Contact us at contact@londongoldexchange.co.uk

