Information We Collect
We collect information you provide directly to us, such as when you use our services or contact us for support.
- Contact information (name, email address, phone number)
- Location data for dealer searches
- Usage data and preferences
- Device and browser information
- Website usage data through analytics and tracking technologies
Analytics and Tracking Technologies
Google Analytics
We use Google Analytics to understand how visitors interact with our website. Google Analytics collects information such as how often users visit our site, what pages they visit, and what other sites they used prior to coming to our site. This information helps us improve our website and services.
Microsoft Clarity
We partner with Microsoft Clarity and Microsoft Advertising to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay to improve and market our products/services. Website usage data is captured using first and third-party cookies and other tracking technologies to determine the popularity of products/services and online activity. Additionally, we use this information for site optimization, fraud/security purposes, and advertising.
For more information about how Microsoft collects and uses your data, visit the Microsoft Privacy Statement.
Data Collection Notice: By using our site, you agree that we and Microsoft can collect and use this data. We improve our products and advertising by using Microsoft Clarity to see how you use our website.
How We Use Your Information
We use the information we collect to provide, maintain, and improve our services.
- Provide gold price estimates and dealer information
- Send price alerts and updates
- Improve our services and user experience
- Comply with legal obligations
Information Sharing
We do not sell, trade, or otherwise transfer your personal information to third parties without your consent, except as described in this policy.
Your Rights
Under GDPR, you have the right to:
- Access your personal data
- Rectify inaccurate data
- Erase your data
- Restrict processing
- Data portability
- Object to processing
Contact Us
If you have questions about this Privacy Policy, please contact us at: contact@londongoldexchange.co.uk